I became a single parent moving through a period of survival, feeling overwhelmed and stuck in freeze mode. I was craving something that felt grounding and nourishing rather than just functional. I hated swallowing my lion's mane capsules and adding the powder to my coffee always left it with a weird taste. At the same time I became fascinated by the world of ceremonial cacao, not as shortcuts or fixes, but as ingredients used for centuries in rituals.

What stayed with me wasn’t a promise of transformation, it was the experience. The act of slowing down. Making chocolate. Sharing it with loved ones to create a moment that felt joyful, intentional and deeply rooted in the yearning of connection.

luma was born for people who want indulgence with meaning, and rituals that feel gentle, modern and real.

Janina xxx

🍄 Honouring tradition 🍄 

We work with time-tested ingredients used in rituals for centuries.

🍫 Real craft, real cacao 🍫

We use raw organic Peruvian cacao and small-batch methods.

🌿 Gentle power 🌿

Just plant-based ingredients that feel good.

✨ Gentle sweetness ✨

We use unrefined coconut blossom syrup, a lower-GI alternative to refined sugar.

💛 Joyful ritual 💛

We make chocolate to savour (alone or shared) to slow down time.